- People
- David Bond
Partner, Co-head of Franchising and Commercial and Head of Advertising
David Bond
I am a partner in the Franchising, Advertising and Commercial team in Fieldfisher's London office.
- Commercial
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London, England
Locations
I am a commercial lawyer, with a strong focus on intellectual property, specialising in franchising law and advertising and marketing law.
I help clients develop their brand through compliant marketing communications and promotional activity, including strategic use of merchandising, sponsorship and brand extension arrangements.
In collaboration with ISBA, I worked on the creation of the new ground breaking template media buying contract, providing a framework for greater transparency and accountability between advertisers and their agencies.
I also support many household names as they expand both domestically and overseas using franchising formats. I have a particular focus on clients within the retail, food and beverage, hotels and leisure, media and education sectors.
I am a consultant editor on the editorial board of LexisNexis' PSL online publication and am ranked as a leading lawyer in Chambers and Who's Who Legal. Our team is top-ranked for franchising, advertising and marketing and commercial contracts by both Chambers and Legal 500.
What others say…
He is extremely knowledgeable on client-media agency transactions. He is really adept at taking complex issues and drafting them into meaningful clauses
Chambers and Partners
Provide[s] 'pragmatic' and 'commercial' advice
Legal 500
David Bond is the master of brand exploitation
World Trademark Review
Articles Written
Mentioned In...
Lawyers I've worked with
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Partner, Co-head of Franchising and Commercial
Gordon Drakes
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Director, Franchising, Advertising and Commercial
Sonal Patel Oliva
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Director, Franchising, Advertising and Commercial
Vicky Reinhardt
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London, England
- +44 330 460 6324
- Email Vicky
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General Counsel and Partner, IP and Technology, Protection and Enforcement
Andrew Dodd
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London, England
- +44 (0)330 460 6525
- Email Andrew
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Partner, Litigation and Franchising
Jordi Ruiz de Villa
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Barcelona, Spain
- +34 93 415 00 88
- Email Jordi
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