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Cost control regulations, club versus country disputes and legal issues arising from the growth of social media are just some of the ongoing challenges the Sport industry faces.

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Why choose our Sport lawyers?

At Fieldfisher our specialist Sport group advises sports bodies and regulators, marketing agencies, sponsors, sports brand owners, broadcasters and professional clubs on a range of issues within the sector. Working across numerous disciplines including football, motor racing, rugby, cricket, horse racing, golf, basketball, ice hockey, extreme sports, powerboat racing and polo, our experts take a multi-disciplinary approach, giving clients a full-service legal offering. 

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Whatever the size of the transaction, our expertise in corporate, tax, finance, IP, technology, dispute resolution and regulatory practices covers all the bases. With depth and breadth of experience in the sports industry and commercial insight, our specialists are focussed on delivering practical solutions that work.

Whether dealing with acquisition and funding, brand protection, betting and gaming, commercial agreements, competition, regulatory and disciplinary issues; or endorsements, merchandising, project finance, sponsorship and marketing, ticketing, TV, media rights and stadia development – we know the industry inside out.


Notable deals and highlights

  • We advised on the takeover of The Rangers Football Club Limited and subsequently advised its new holding company Rangers International Football Club plc on its placing, offer to the public and admission to trading on AIM with a market capitalisation of £45 million.
  • We successfully acted for New Zealand Rugby League, securing registered trade mark protection in the EU for the trade mark "The Kiwis", in the face of several challenges.
  • We advised Telenet, a leading provider of broadband cable services, on its successful bid to acquire the Premier League broadcasting rights in Belgium.
  • We advised Football Aid and its parent company Field of Dreams on a raft of legal requirements from debt claims and technology contracts to licensing arrangements and employment terms and conditions, as well as auditing their constitution and general commercial affairs.

Key contacts

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